The Singapore Kindness Movement (SKM) aims to encourage Singaporeans to make a positive commitment to gracious living through simple acts of kindness in their daily activities.

Please visit the SKM website at www.kindness.sg for more information on the SKM's mission, objectives, programmes and activities.

Just as we establish ourselves as an economically successful nation, we aim to cultivate the spirit of graciousness as part of our Singapore identity. It takes time and consistency across all age groups and sectors for kindness and graciousness to become intrinsic values and behaviours in our society. Over the years, the Singapore Kindness Movement has made its messages more relevant, generating interest, engagement and discussions across various schools, work, and public sectors.

Please visit http://www.youtube.com/user/kindnesssg to view the SKM's library of messages including currently active animation programmes.

The Singapore Kindness Movement (SKM) is an ongoing movement. It was started in 1997 in line with then Prime Minister Mr Goh Chok Tong’s call in his 1996 New Year message for Singapore to build a gracious society.

Please visit the SKM website at www.kindness.sg for more information on the SKM's mission, objectives, programmes and activities.