A business-to-business (B2B) marketing call, SMS/MMS or fax message (B2B marketing message) refers to a marketing message which is sent to an organisation, for any purpose of the receiving organisation. A marketing message sent to an individual acting in a personal or domestic capacity would not be considered a B2B marketing message, even if the message purports to be for a purpose of an organisation.
B2B marketing messages are not within the scope of the DNC Registry. The PDPC recognises that B2B marketing calls or messages may be essential to the day-to-day operations between businesses and note that most consumers will not be affected by B2B marketing messages that are sent to organisations.
Organisations may also register their business telephone numbers with the DNC Registry. To be clear, B2B marketing messages may still be sent to these registered business numbers if they are for a purpose of the organisation. An individual whose telephone or fax number is used as both a personal and business number may therefore still receive B2B marketing messages that are sent to his telephone or fax number as a business phone number.
Do not reply to such an SMS or call. Do not interact in any way.
Unsolicited SMSes or calls from unknown sources that are related to loans, financial assistance or online gambling are likely to be associated with unlicensed moneylending and illegal gambling activities. The PDPC investigates all complaints regarding unsolicited telemarketing SMSes or calls seriously. However, unlicensed moneylending and illegal gambling are serious criminal offences in Singapore where the Police are the relevant authority to investigate such offences. If you receive such SMSes or calls, please notify the Police directly by:
Complaints received by the PDPC relating to such activities will be referred to the Police.
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